Smart Business Solution: Boost Sales Through Kiosk Upselling

By: Amelia Qusnina – Stamps Editorial Team

💡 Did You Know?
According to Tillster Research (2025), 61% of customers prefer ordering through self-service kiosks. Not only is it more convenient, but the average order value from kiosk transactions is also up to 15% higher than cashier-assisted orders thanks to automated upselling prompts displayed on-screen.

What Is Kiosk Upselling?

Kiosk upselling is the strategy of automatically offering additional products or upgrades when customers order through a digital screen.

For example, when a customer selects a burger, the system instantly displays an offer like “Add fries & a drink for just +Rp10,000.”
With attractive visuals and a simple “Add Now” button, customers are more likely to accept the offer without any pressure from staff.

As a result, every transaction can increase your revenue effortlessly.

Advantages of Upselling via Kiosk

1. Consistent and Automated
   The kiosk always runs the pre-set upselling logic, ensuring every customer receives the same offer.
2. No Social Pressure
   Customers can decide comfortably without feeling awkward saying “no.”
3. Visually Engaging
   High-quality product photos and clean design make recommendations more appealing.
4. Data-Driven and Personalized
   The system can display suggestions based on purchase history, preferences, or trending items.
5. Higher Transaction Value
   Automated upselling can raise the average order value by 10–20%.

How to Apply Effective Kiosk Upselling

1. Choose the Right Add-ons
Offer relevant products like drinks, sides, or desserts to increase acceptance rates.

2. Use Simple, Clear Copy and Visuals
Effective examples: “Add a drink for +Rp8,000” or “Upgrade to a large size?”

3. Offer at the Right Moment
Show upsell prompts after the main menu selection or before checkout.

4. Run A/B Testing and Analyze Data
Test different designs or messages to find what drives more conversions.

5. Integrate with Loyalty Programs
Connect upselling to loyalty points or vouchers so customers feel they’re gaining extra value.

Real-World Success Stories

• Fast-food chain: Order value rose 18% after enabling automated upsells.
• Local café: Simple offers like “Add a pastry for +Rp10,000” boosted per-customer spend by 12%.
• Cinema: “Popcorn Combo” upsell via kiosk increased snack sales by 20%.

These results show how digital systems can encourage spontaneous purchases and increase revenue efficiently.

Challenges & Solutions

Why Kiosk Upselling Is Worth It

• Fast ROI: Noticeable sales lift within weeks.
• Operational Efficiency: No extra staff needed to offer add-ons.
• High Scalability: Easily applied across multiple outlets.
• Real-Time Insights: Each upsell generates valuable data for future strategies.
   

Maximize Your Business Potential with Stamps

Managing kiosk upselling isn’t just about the tech it’s about smart strategy.
With Stamps, you can seamlessly connect your kiosk system with CRM and Loyalty Programs for a fully automated experience.

Imagine this:

• Customers order through a kiosk.
• The system instantly shows relevant upsell offers.
• Loyalty points are calculated automatically.
• Personalized promos are sent via WhatsApp or email.
   

All in one connected ecosystem. So, if you want to boost order value and customer loyalty at once, it’s time to integrate your Kiosk Upselling with Stamps CRM & Loyalty Program.

Let’s talk with the Stamps team today and find the best strategy for your business!